WP Full Picture FREE vs PRO
What’s only in Pro

Get the most out of your marketing budget
Learn which traffic sources it is worth to invest in
While marketing platforms only tell you which ad campaigns bring you the most clients, WP Full Picture’s Visitor Scoring feature tells you which traffic sources and ad campaigns bring you the most (and least) valuable visitors on all stages of a conversion path.
Optimize your ad campaigns
Track more conversions and attribute them to the right sources with:
- server-side tracking and status-based order tracking in Meta Pixel and Google Analytics
- better conversion attribution
- Link decoration for Google Ads
- Google Tag Gateway
Improve conversion rates
Personalize your site in real-time
React to what your visitors do on the website. Show discounts to frequent visitors, show personalized content to visitors coming from specific ad campaigns, and more.
Get insights important to your business
While WP Full Picture Free only lets you track simple events (like clicks, form submissions, etc.) and data, Pro goes a step further.
Use custom events to track, when people are interested in specific products, what form sections they struggle with, etc. Use metadata tracking to track data that is specific to your business.
And also…
|
Free |
Pro |
|
|---|---|---|
|
Collect records of consent in your inbox |
||
|
Track JavaScript errors in Google Analytics |
||
|
Label pages to analyse them in groups |
||
|
Change how consent banner works in different countries with geolocation |
||
|
And many smaller features |








