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Web analytics

  • Why your traffic data is wrong (and what to do about it)

    ByKrzysztof Planeta January 2, 2025January 2, 2025

    So, you want to analyse your traffic data? It’s going to be a tough cookie. Here are three reasons why your traffic data is wrong, and what you can do about it. 1. Your tracking tools track only half of…

    Read More Why your traffic data is wrong (and what to do about it)Continue

  • How to use Lead Scoring to measure the quality of traffic sources in WordPress and WooCommerce

    ByKrzysztof Planeta August 21, 2024September 25, 2024

    Google Analytics and other powerful analytics tools offer you many ways to slice, dice and analyse your traffic. However, they don’t offer any easy way to answer one crucial question – which of my traffic sources should I invest in….

    Read More How to use Lead Scoring to measure the quality of traffic sources in WordPress and WooCommerceContinue

  • A simple trick to learn how much traffic you don’t see in your analytics reports

    ByKrzysztof Planeta December 14, 2022December 14, 2022

    As you probably realize, ad-blockers prevent most tracking tools from loading or sending data. Depending on what kind of visitors come to your site, this alone can amount to even more than 50% of traffic. Traffic, that you don’t see….

    Read More A simple trick to learn how much traffic you don’t see in your analytics reportsContinue

  • A simple trick to learn the interests of your visitors (with almost any web analytics tool)

    ByKrzysztof Planeta December 5, 2022December 5, 2022

    Wouldn’t it be great to know what interests your site visitors, what content they like, what features got them interested in your product, what content got them to sign up to your newsletters? There is! And it is really easy….

    Read More A simple trick to learn the interests of your visitors (with almost any web analytics tool)Continue

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  • Features
    • Modules & Intergations
      • Google Analytics
      • Google Ads
      • Google Tag Manager
      • Custom Scripts
      • Meta Pixel
      • X Ads (Twitter Ads)
      • Microsoft Clarity
      • Matomo
      • Consent Banner
      • WooCommerce Tracking
      • Analytics Dashboards
      • All modules
    • Powerful tracking
    • WooCommerce tracking
    • Visitor scoring
    • Consent management
    • Records of Consent
    • Analytics dashboards
    • Free vs Pro
  • Support
    • First steps – video tutorials
    • Solutions to common problems
    • Documentation
    • Latest updates
    • Contact
  • Pricing
  • Blog
  • My Account
  • Download