Matomo
Integration for WordPress and WooCommerce
Install and set up Matomo on your WordPress site. Matomo is an open-source, traffic analytics tool. WP Full Picture plugin extends its tracking features, letting you track custom data and stay compliant with privacy laws.
Track more data and user actions
Track all the data that is important to your business with WP Full Picture’s Matomo integration.
- WooCommerce tracking (purchases, add and remove from cart, product details view)
- Click tracking
- Form tracking
- Scroll tracking
- Download tracking
- Popup views tracking and element visibility tracking
- Affiliate links tracking
- Contact links tracking
- WP data tracking (page types, categories, etc.)
WP Full Picture Pro offers all tracking functions available in FREE, plus:
- Track information related to your business with the Metadata Tracking module
- Measure the quality of traffic sources, leads and purchase paths / funnels with Advanced Triggers module
- Track your logged-in users even when they change browsers or devices
- server-side tracking (in future releases)
Get more accurate data
Make better business decisions with better data. WP Full Picture’s integration of Matomo lets you collect more accurate data than with the basic integration.
Prevent tracking you and your employees no matter whether you are logged in or not.
All that is in FREE, plus:
- More accurate tracking by uncovering traffic from Android applications (it is miss-labelled as direct traffic).
- Easier analysis of social media traffic by combining similar domains referring social media traffic, e.g. l.facebook.com, lm.facebook.com, m.facebook.com, etc.
Comply with privacy laws
Matomo integration module works out-of-the-box with WP Full Picture’s cookie notice and other privacy modules – with no extra setup, no need to for cookie scanning and no limits.
Use a built-in cookie notice module to load Google Analytics according to privacy laws in your country.
Enable the Matomo’s consent mode (Privacy Mode) with a single click and track basic traffic data generated by users who did not agree to tracking their private information. Once they agree to cookies, WP Full Picture will instruct Matomo to switch to the default tracking mode.
Add to your privacy policy an always-up-to-date list of enabled tracking tools.
All that is in FREE, plus geolocation-based consent banner setup – for websites visited from multiple countries.
Display traffic reports in WP admin
View marketing and analytics reports inside your WP admin panel. Simply create them with Google Looker Studio, Databox or any other similar platform, paste their integration code in WP Full Picture and you are done!