Google Tag Manager

Integration for WordPress and WooCommerce

gtm logo

This integration lets you install and set up Google Tag Manager on WordPress websites and WooCommerce stores. You can easily install GTM container and send to the dataLayer information on user actions, WooComemerc events, visitor scores and event properties.

Event tracking

WP Full Picture lets you track events as an alternative to GTM function. This makes tracking some events easier to set up and makes tracking consistent among all tools installed with WP FP.

Tracking outbound links

Free

Pro

Tracking clicks on page elements

Tracking clicks on email & phone links

Tracking clicks on affiliate links

Tracking file downloads

Tracking form submissions

Tracking visibility of page elements

Tracking scroll depth

Tracking AJAX-triggered URL changes

Tracking anchor clicks

Tracking event parameters

(page type, author, date, category, user role, etc.)

Tracking 404 pages

Tracking WooCommerce events

(Purchases, checkouts, additions and removals from cart, product views, product list views)

Tracking visitor scores

Tracking complex behaviours

Fix for traffic source recognition from Android apps

Tracking post, page and user data

WP Full Picture sends to the datalayer basic and custom information on post, page and user data.

Free

Pro

Page title

Page language

Page type

Page labels

Page / Archive number

Post terms (categories, tags and custom taxonomies)

Searched terms

Number of search results

Author display names

Author IDs

User role

User’s browser language

Metadata of posts, pages, products, terms and users

User country and region

User engagement time

Logged-in user ID

Tracking WooCommerce events and data

Our plugin automatically tracks and sends to the datalayer information on WooCommerce events with the associated data

Free

Pro

Purchas events

Checkout events

Add to cart events

Remove from cart events

Add to wishlist events

Product view events

Product list view events

Event parameters

(associated products, products ids, titles, prices, taxes)

Enhanced conversion data (exact user info)

(name, surname, email, address – as standard text and encrypted)

* We work on new features and updates all the time so this list may not be up-to-date. Please let us know if you find outdated information.

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